Buzzed Driving Prevention
According to National Highway Traffic Safety Administration data, in 2015, about 1 person every 51 minutes was killed in an alcohol-impaired driving crash. That’s over 10,000 people killed in alcohol-impaired driving accidents in 2015. The Buzzed Driving Prevention campaign aims to inspire dialogue and recognition of the warning signs of impaired driving, and subsequently encourages the viewer to reconsider what it means to drive buzzed. The PSAs — which are directed towards men between the ages of 21 and 35 —inspire young men to examine their behavior and take responsibility for their own decision to get behind the wheel after having a few drinks. PSAs emphasize that if you have to ask yourself if you’re okay to drive, you already know the answer.
Sponsor: National Highway Traffic Safety Administration